Infertility The Thing About Refusing to Shut Up I've been telling my story out loud for a long time. Nine years ago I was on the front page of USA Today talking about IVF, miscarriages, and the winding road to parenthood during National Infertility Awareness Week. I was terrified. I did it anyway. Because I knew
Personal Featured My Chart Is a Cry for Help and Also an Explanation I got my natal chart read recently and now I understand everything wrong with me. This is going to be a deeply unserious post about why I'm like this, with astrology as the framework. If you don't believe in astrology, I respect that. I also don&
Work In Praise of the Unglamorous Middle Nobody writes about middle management because middle management's where careers go to die quietly and nobody wants to read about that. Fine. I'll do it. I'm a manager. Close enough to executive that I can see it, not actually one. I sit in a
SEO Featured The GEO Grift: A Love Letter to Everyone Selling You SEO’s Funeral Let me save you 47 LinkedIn carousels and three "AI Search Summit" tickets: SEO is not dead. GEO is not new. AEO is not a paradigm shift. And the loudest voices telling you otherwise are either selling you something or were never very good at SEO in the
Personal Welcome to the Shitshow Buckle Up. Not even sure what the fuck I'm doing here. Writing for work isn't enough, apparently, so I've decided to pile yet more onto an already absurd plate and get back to blogging. We'll see how long this lasts. For those
SEO Position 0: Your Brand’s New Power Play in Google Search Originally published July 2025. Updated April 2026 because the search landscape moves fast and so does my opinion. When I wrote about Position 0 last summer, the conversation was still mostly about featured snippets and the occasional AI Overview. Less than a year later, the SERP has been completely restructured.
Politics This is Life and Death, I Can’t Agree to Disagree Agree to disagree is for things like pineapple on pizza. Tax distribution. Even school levies. What it’s not about is things like protecting trans persons and gender-affirming care. Availability of abortion, birth control, and reproductive services like IVF. The legality of gay marriage. The separation of church and state.
Infertility Featured Post Infertility Parenting Guilt The shift from infertility to parenting is sharp. Infertility leaves a stain that never fades. My story will never be about having sex with my husband and woops, here comes baby. It adds complexity and makes you an outsider in average parenting circles. You can’t commiserate with others about
